{"id":5508,"date":"2024-09-16T00:00:00","date_gmt":"2024-09-16T00:00:00","guid":{"rendered":"https:\/\/frankestayn.com\/product\/the-limits-of-westernization-a-cultural-history-of-america-in-turkey\/"},"modified":"2026-01-24T11:17:06","modified_gmt":"2026-01-24T11:17:06","slug":"the-limits-of-westernization-a-cultural-history-of-america-in-turkey","status":"publish","type":"product","link":"https:\/\/frankestayn.com\/en\/product\/the-limits-of-westernization-a-cultural-history-of-america-in-turkey\/","title":{"rendered":"The Limits of Westernization: A Cultural History of America in Turkey"},"content":{"rendered":"<p>In a 2001 poll, Turks ranked the United States highest when asked: &#8220;Which country is Turkey&#8217;s best friend in international relations?&#8221; When the pollsters reversed the question\u2014&#8221;Which country is Turkey&#8217;s number one enemy in international relations?&#8221;\u2014the United States came in second. How did Turkey&#8217;s citizens come to hold such opposing views simultaneously? In The Limits of Westernization, Perin E. G\u00fcrel explains this unique split and its echoes in contemporary U.S.-Turkey relations. Using Turkish and English sources, G\u00fcrel maps the reaction of Turks to the rise of the United States as a world-ordering power in the twentieth century. As Turkey transitioned from an empire to a nation-state, the country&#8217;s ruling elite projected &#8220;westernization&#8221; as a necessary and desirable force but also feared its cultural damage. Turkish stock figures and figures of speech represented America both as a good model for selective westernization and as a dangerous source of degeneration. At the same time, U.S. policy makers imagined Turkey from within their own civilization templates, first as the main figure of Oriental barbarism (i.e., &#8220;the terrible Turk&#8221;), then, during the Cold War, as good pupils of modernization theory. As the Cold War transitioned to the War on Terror, Turks rebelled against the new U.S.-made trope of the &#8220;moderate Muslim.&#8221; Local artifacts of westernization\u2014folk culture crossed with American cultural exports\u2014and alternate projections of modernity became tinder for both Turkish anti-Americanism and resistance to state-led modernization projects. The Limits of Westernization analyzes the complex local uses of &#8220;the West&#8221; to explain how the United States could become both the best and the worst in the Turkish political imagination. G\u00fcrel traces how ideas about westernization and America have influenced national history writing and policy making, as well as everyday affects and identities. Foregrounding shifting tropes about and from Turkey\u2014a regional power that continues to dominate American visions for the &#8220;modernization&#8221; of the Middle East\u2014G\u00fcrel also illuminates the transnational development of powerful political tropes, from &#8220;the Terrible Turk&#8221; to &#8220;the Islamic Terrorist.&#8221;<\/p>","protected":false},"excerpt":{"rendered":"<p>In a 2001 poll, Turks ranked the United States highest when asked: &#8220;Which country is Turkey&#8217;s best friend in international relations?&#8221; When the pollsters reversed the question\u2014&#8221;Which country is Turkey&#8217;s number one enemy in international relations?&#8221;\u2014the United States came in second. How did Turkey&#8217;s citizens come to hold such opposing views simultaneously? In The Limits&#8230;<\/p>","protected":false},"featured_media":6970,"template":"","meta":[],"product_brand":[],"product_cat":[48,47],"product_tag":[],"class_list":["post-5508","product","type-product","status-publish","has-post-thumbnail","product_cat-akademik-yayinlar","product_cat-kitaplar","first","outofstock","shipping-taxable","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Limits of Westernization: A Cultural History of America in Turkey - Frankestayn Kitabevi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/frankestayn.com\/en\/product\/the-limits-of-westernization-a-cultural-history-of-america-in-turkey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Limits of Westernization: A Cultural History of America in Turkey - Frankestayn Kitabevi\" \/>\n<meta property=\"og:description\" content=\"In a 2001 poll, Turks ranked the United States highest when asked: &#8220;Which country is Turkey&#8217;s best friend in international relations?&#8221; When the pollsters reversed the question\u2014&#8221;Which country is Turkey&#8217;s number one enemy in international relations?&#8221;\u2014the United States came in second. 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